Some watchmakers are proud of their history. We prefer making it.

No Minute Repeater has ever offered an activation option for the 12:59 Westminster chime without the need to manually adjust the time to 12:59 - until now. And true to its name, our Minute Repeater Resonance also leverages the Resonance Phenomenon to achieve timekeeping precision and unprecedented chronometric consistency. The Resonance phenomenon is intentionally showcased on the dial side of this extraordinary haute horology timepiece; validating its resilience against disruption while providing a mesmerizing kinetic spectacle that’s unlike anything else in contemporary watchmaking. Registration of interest is available now at www.arminstrom.com #arminstrom #12:59 #MinuteRepeater

Armin Strom Founder Serge Michel discusses our newly-released ‘Minute Repeater Resonance 12:59’ at Watches and Wonders. Visit us on the show floor to meet Serge and co-founder Claude Greisler and experience the entire Armin Strom collection. #arminstrom #arminstromwatches #WatchesAndWonders

A CLOSER LOOK at the all-new Minute Repeater Resonance 12:59 First Edition: In standard mode, the timepiece chimes the time as displayed. In 12:59 mode, it executes the full Westminster sequence on demand: twelve hours, three quarters, and fourteen minutes. The selected mode is shown via a discreet aperture (white/red). From a performance perspective, the development of our Minute Repeater was focused on four key aspects: volume, purity of tone, timbre and richness. It had to be audible at arm’s length without straining. The quality of every individual note was paramount. And each gong strike had to be clear and free of rattling or distortion. Timbre, the character of the sound, was also a key concern: as it is shaped by the composition of the gongs and how they are attached to the case. Richness of sound, how well each note is sustained after being struck, was an absolute priority. And perhaps counterintuitively, the silence separating the hour, quarter, and minute groups was just as important as the strikes themselves. That’s because a clear pause allows the listener to mentally count and distinguish each sequence. The tempo of the strikes therefore had to be evenly spaced with no acceleration or deceleration through the striking sequence; with a smooth, controlled end to each sequence, without a final jarring strike. The design process for our 12:59 Minute Repeater Resonance rejected every conceivable compromise. When combined with Resonance and the world’s first on-demand Westminster chime option, it’s fair to say that there’s simply nothing else like it. We’re exhibiting at Watches and Wonders. We welcome you to stop by to see (and hear) our Minute Repeater Resonance for yourself. Registration of interest is available now at arminstrom.com #arminstrom #12:59 #MinuteRepeater